Services Overview

Concept Creation

Upon completing the initial meeting with the client we create a concept and story for their brand that will fall in line with their needs. This segment is crucial, as it will be used as a baseline for the brand's identity.

Brand Philosophy

Upon discussing a brands needs and studying and conducting market research into competitors, we will develop a series of principles as part of a brand’s philosophy. The purpose of this is to create a brand’s unique selling point that will allow it to become competitive in it’s chosen market.

Logo Design

After the initial meeting we will receive a brief from the client expressing their needs, preferences, examples and possible restrictions. We then send 3 logo proposals to be examined by the client. Upon selecting the logo of their choice, we allow 3 back and forth communications for any amendments or other requirements.

EU Trademark Registration

Protect your brand, logo or slogan by registering a European Union Trademark. Based on this registration you will be able to take action against third parties who use a similar or identical trademark without your permission. The protection scope of a European Union trademark registration will extend to all countries of the European Union. The organization that handles this is known as OHIM.

EU & US Trademark Registration

Protect your brand, logo or slogan by registering a European Union Trademark. Based on this registration you will be able to take action against third parties who use a similar or identical trademark without your permission. The protection scope of a European Union and US trademark registration will extend to all countries of the European Union and the US. The organization that handles this is WIPO.

Brand Identity Design

After the initial meeting we will receive a brief from the client expressing their needs, preferences, examples, possible restrictions and an outline of all the necessary elements they require. In return they will receive 3 logo application proposals on business cards, letterheads and envelopes that they will examine. Upon selecting the desired proposal, we allow 3 back and forth communications for any amendments or other requirements.

Brand Manual (Basic)

Creation of a manual that will include: Instructions on logo use, logo versions, recommended fonts and the colour pallet that should be used by the brand.

Brand Manual (Advanced)

Brand Manual (Ultimate)

Creation of a manual that will include: Instructions on logo use, logo versions, recommended fonts and the colour pallet that should be used by the brand. Furthermore we will show graphics that should accompany the logo and company in the form of indicative images and the application of the logo on different corporate elements (business cards, stationery, envelopes) as well as recommendation on other corporate materials such as bags, flyers, brochure covers, product leaflets, adverts, posters, websites, electronic newsletter, corporate presentations, gifts, promotional material and clothes.

Website Design & Development (Basic)

Design and development of a webpage based on the uniquely designed template of Branding My Practice. Upon discussion with he client where basic needs and preferences are expressed, clients will select a template for their webpage. Each template is based on 4-6 pre-determined layouts of which each page within the website will adhere to; homepage, contact page, services pages etc.

When designing the website we will make any required amendments to the code of the selected template so as to tune the look-and-feel of the website to the preferences of the client. The second stage requires the induction of the client’s content (passages, photos, videos), with the final stage being that of publishing the website.

Additional characteristics:

Up to 6 pre-determined layouts
Single opt-in contact form
Single opt-in newsletter form
SSL
Google Analytics for traffic statistics

Website Design & Development (Advanced)

Design and development of a webpage based on the uniquely designed template of Branding My Practice. Upon discussion with he client where basic needs and preferences are expressed, clients will select a template for their webpage. Each template is based on 4-8 pre-determined layouts of which each page within the website will adhere to; homepage, contact page, services pages etc.

Additional characteristics:

Up to 6 pre-determined page layouts
1 custom page layout
Double opt-in contact form
Double opt-in newsletter form
SSL
Google analytics for traffic statistics

Website Design & Development (Ultimate)

Design and development of a custom website based on the unique needs of the client.

Following the initial meeting whereby the needs and preferences of the client are discussed, our company’s web designers will design a series of proposals until the find what best suits the needs of the brand.

As soon as the design phase is completed and the mock-ups are converted to HTML code, dynamic aspects in the form of animations, maps, photo galleries etc. are introduced and tested so that they function properly across all browsers and devices (desktop pc, smartphones & tablets).

The final stage requires the creation of the Content Management System (CMS) which allows for the updating of the website by non-specialized individuals, regardless of time or computer that is being used, as long as there is an internet connection. As part of this phase a series of interactive elements are introduced such as contact forms, newsletter subscription forms, chat widgets, etc.

Additional characteristics:

Custom design
Double opt-in contact form
Double opt-in newsletter form
SSL
Google analytics for traffic statistics

Hosting/Email Account

Website hosting with the following characteristics:

OS: Microsoft Windows Server
RDBMS: Microsoft SQL Server
Environment: IIS, ASP.Net, MVC
Up to 10GB space in Full SSD disks
Up to 200GB traffic
24/7 monitoring
Daily backups with weekly rotations
Managed firewall
99.9% uptime guarantee
Dynamic IP restrictions
SSL certificate

Email hosting with the following characteristics:

Up to 2GB email storage space/mailbox
IMAP/POP/SMTP integration
Anti-spam filters
Web-mail client

Online Appointment Request Form

This is the request form that is typically completed by a client so as to book an appointment online.

The client’s request is sent via email to the doctor/clinic.

The request form may include the following fields:

Name
Surname
Email
Telephone
Desired date and time
Location (depending on whether there are different locations to pick from)
Treatment selection
Acceptance of terms and conditions
I am not a robot

Content Creation (text, photos)

Content will be design and created upon the needs discussed in the initial meeting. The back and forth communications for the content created will be in three meetings: a) Initial draft b) Amendments and edits c) Finalized project for confirmation. The average word count for this is 3000 words.

When it comes to visual content we have three options that can be mixed and matched a) Use of photobanks, b) Use of pre-existing images c) Photoshoot upon request. In case of selecting point c), this package only includes the photoshoot costs but no additional costs for the photographer such as travel costs (if necessary).

If the client wishes to revamp their website's content, we will discuss what aspects of the site they need to change/edit/add/remove so as to begin the transformation process.

Translations

Basic language that text is written in will be English, the client has the possibility of having their content translated in one more of the following languages: Spanish, Russian, Arabic, Greek and Turkish. Additional languages are available upon request.

Branded Appointment Application (ios Android)

Design of application for ios and Android regarding the appointment request form, offers, telephone calls, map preview, social media and a field for a complaint/recommendations form.

Facebook Page Creation & Strategy

Creation, visual content (e.g. cover photo) and strategy (e.g. how often posts will be uploaded, what are the best times/dates to upload, will the page have a personal or professional character, structure and layout etc.,). The social media launch is split into three stages a) discussion of the client's needs b) our proposal and certain visuals based on this discussion and c) finalization of Facebook page.

*Keep in mind that we do not handle the management of your social media page.

Instagram Account Creation & Strategy

Creation, strategy and visual content will be introduced for the launch of a client's Instagram account. The final outcome is based on three stages: a) Discussion of the client's needs b) Our proposal and certain visuals based on this discussion and c) Finalization of Instagram page.

*Keep in mind that we do not handle the management of your social media page.

Spotify Account Creation & Strategy

Creation and visual content for client's Spotify account.

YouTube Channel Creation

Creation and visual content for client's YouTube channel.

Flipping Book

It is a prerequisite that we have a pdf file and the brand’s logos in order to create the necessary files for the brand so that they install/upload the flipping book wherever they wish.

Corporate Brochure Design

The creation of a corporate brochure will based off of a meeting and brief from the client whereby needs, preferences, examples and possible restrictions will be discussed. The client will send any visual material, logos and passages required to us. In return the client will receive our proposal with up to 3 back and forth changes. On average brochures are up to 8 pages long.

Treatment Brochure Design

The treatment brochure will be created after meeting and receiving a brief from the client whereby needs, preferences, examples and possible restrictions will be discussed. The client will send any visual material, logos and passages required to us. In return the client will receive our proposal with up to 3 back and forth changes. Treatment brochures are typically an A4 paper split into 3 sides.

Professional Photoshoot (plus flights & accommodation)

We offer the option of conducting a professional photoshoot of people (5 images), spaces and treatments (8 images). Should you pick this services, note that it only includes the photoshoot costs but no additional costs such as the transfer of the photographer etc.

Digital & Social Media Marketing Plan

This includes Google adwords, SEO, social media marketing, all of which will be based on the needs of the client.

Blog Articles

We recommend 4 articles per month (150 words each) that will be written upon discussion with the client and based on their needs and with our suggestions. Articles will follow three steps of a) initial drafts b) amendments/edits and c) finalization and confirmation of article. Any visuals used will either be from the photo banks that we work with or from the client's personal archives.

E-shop Design & Development

Design an development of an e-shop webpage based on the uniquely designed templates of Branding My Practice. Following the initial meeting whereby the needs and preferences of the client are expressed, the client will pick the template of their new webpage. Each template is based on 6-10 predetermined layouts of which all the pages must adhere to (homepage, contact page, product page, basket, etc.,). When designing the e-shop we will make any required amendments to the code of the selected template so as to tune the look-and-feel of the website to the preferences of the client.

Moving on, certain core characteristics of e-shops are introduced such as the basket, buyer details, cost calculation, online payment etc. Last but not least, we have the induction of the client’s content (passages, photos, videos), with the final stage being that of publishing the website.

Terms of use:
If the client has an excessive amount of products to upload (e.g. 2000 products) then we may only upload some of them indicatively or we may charge for extra work hours.

Product Development

We recommend products and their respective equipment of which we can also handle their branding.

Monthly Support

Our monthly support includes the following services:

Content update for the client
Small code changes in the form of a) additional functions (e.g. adding a new field in the contact form, b) changes that may occur due to newer browser version or c) for bettering the user experience of something published on the platform.